Status Seeker

Likes

Brand prestige, exclusivity, visibility

Dislikes

Generic, mass market

Recommended sales approaches

• The Accountability Accountability partner or check-in.
• The All-in-One One solution for everything.
• The Audit Free audit; findings lead to sale.
• The Capstone The final piece they need.
• The Challenger Challenging the leader.
• The Columbo One more thing—soft add-on or close.
• The Dave Approach and say 'Hey Dave! I haven't seen you in years!' and segue into your pitch.
• The Early Bird Early adopters get a better deal.
• The FOMO Others are buying; don't miss out.
• The Give First Give value with no ask.
• The Moment Right message at the right moment.
• The Multi-Touch Several light touches (email, call, content) over time.
• The Objection Map Prepared answers for common objections.
• The Proven Proven track record.
• The Questioning Ask more questions; let them convince themselves.
• The Social Proof Use testimonials, case studies, and 'others like you' to persuade.
• The Tagline Memorable tagline that sticks.
• The Third-Party Use a study or expert to make the point.
• The Time Respect I know you have 2 minutes; here's the one thing.
• The Value-Based Lead with ROI and long-term value, not just price.
• The Workshop Run a workshop; sell at the end.